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The facts and figures of the 2010 financial year.

In its anniversary year, 2010, the family-run company Kärcher has been able to register above average growth, create numerous job opportunities and increase its global market share. With more than 1.5 billion euros and 7.3 million machines sold, the world’s largest manufacturer of cleaning machines and appliances has recorded the highest revenues and highest sales volumes in its 75-year history.
Innovation was once again one of the most important growth factors for the company. Last year saw the launch of over 150 new products – including the BD 50/40 RS step-on scouring vacuum cleaner with superior manoeuvrability in tight spaces, the HDS 5/11 U hot water high-pressure cleaner and the new Home Line range of domestic appliances developed especially for the electrical retail sector.
Kärcher also fulfi lled their commitment to social responsibility in 2010: as a company committed to sustainable business practices, Kärcher supported charitable, social and cultural institutions in many countries and was actively involved in environmental protection. Amongst the most important measures were immediate aid projects providing drinking water–preparation and cooking systems following natural disasters in Haiti, Chile and Pakistan. Kärcher technologies again played a role in the preservation of valuable architectural monuments. For example, the Christ the Redeemer statue in Rio de Janeiro was cleaned, and aggressive deposits threatening the stonework were removed from the Nihonbashi bridge in Tokyo.

Turnover

107
  
210
 
461
 
633
 
956
 
1106
 
1526
1980 1985 1990 1995 2000 2005 2010
Turnover in millions Euro

Unit sales

73
  
197
 
808
 
2254
 
4378
 
5535
 
7279
 
1980 1985 1990 1995 2000 2005 2010
Unit sales in thousands

Employees

1456
  
2393
 
3739
 
4604
 
5346
 
5872
 
7452
 
1980 1985 1990 1995 2000 2005 2010
 

Patents/registered designs

13
  
42
 
120
 
239
 
242
 
329
 
381
 
1980 1985 1990 1995 2000 2005 2010
 

Age of product range

  

 
> 5 years   
0-5 years